From Jian’an to the World: Domestic Violins Journey Toward Global Excellence

The 2025 National Music Education Congress China (Wuhan) Violin Art Symposium and PHOENIX Violin Brand Expert Evaluation was held on July 14th at the Wuhan Conservatory of Music. Co-organized by the China Musical Instrument Association and INNEO International Group, the event gathered leading figures in the string instrument field across Central China. Experts conducted comprehensive, objective, and scientific evaluations of INNEO's Phoenix violins through professional and rigorous assessments.

INNEO International Technology Co., Ltd., a subsidiary of INNEO International Group, stands as a benchmark cultural export enterprise integrating smart instrument R&D, string instrument manufacturing, technology export, and deep culture-technology integration. In 2017, President Qian Junjian and partners established INNEO Cloud Technology (Wuhan) Co., Ltd. in Jiang'an District, creating an instrument R&D center and prototype workshop. Today, the company leads China's smart instrument and violin industry in building new ecosystems. In 2024, INNEO Cloud achieved standalone sales exceeding 200 million CNY, with group revenue surpassing 400 million CNY.

"As an emerging force in China's violin industry, INNEO International Group has precisely seized market opportunities by prioritizing innovation in product development, rigorous quality testing, and dual-track market expansion across domestic/overseas and online/offline channels," stated Sun Ruiyong, Executive Vice Chairman of the China Musical Instrument Association. As both witness and catalyst of industry growth, Sun expressed high expectations for INNEO Cloud Technology, urging the company to "demonstrate leadership through bold innovation, setting new standards for China's violin industry."

At the appraisal session, experts spanning luthiery, performance, and education unanimously endorsed Phoenix violins. They recognized the instruments as "showcasing advanced violin-making techniques that reflect a professional manufacturer's integrity" and "delivering exceptional playability with outstanding value competitiveness," deeming them "exemplary representatives of Chinese violin brands."

During the appraisal, experts unanimously recognized Phoenix violins for "meticulous material selection, superior craftsmanship, and uncompromising attention to detail – reflecting both technical mastery and professional integrity." They confirmed the instruments "deliver exceptional playability and outstanding value within their price range," establishing them as "exemplary representatives of Chinese violin brands," with quality and tonal characteristics receiving universal endorsement.

"INNEO will earnestly incorporate the experts' recommendations to drive continuous improvements in craftsmanship and quality control," declared President Qian Junjian. He emphasized adherence to the "Three Nevers" principle: never compromising material standards for mass production, never neglecting acoustic testing for cost savings, and never abandoning artisan ethos amid scaling. The company will intensify technological innovation and brand development to establish INNEO as a truly global presence.